Jeffrey Patrick Hendren
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A Brand Experience - Airplanes and Pro Football

11/18/2014

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Well, it is about time I got around to talking a bit more about my own company.  Today was a special day for my airline, Canadian North and for the Canadian Football League.  Never before has either organization celebrated their unique brands as they both did today.  

Today we unveiled our first "logo-jet", branded with the official logo of all 9 CFL franchise teams.  Over a hundred spectators representing employees of both organizations, plus many members of the media were present as we literally dropped the curtain unveiling the spectacular homage to Canadian Football. 

My role was to represent the Flight Attendant group, myself and 9 other colleagues all donned our uniforms in order to be brand ambassadors.  I don't get to wear my uniform very often, my usual day to day life revolves around the office and of course the classroom.  

However, today was a great reminder of why it is that I do what I love.  Of the many hats that I wear, deep down, everything I do is because I am a Flight Attendant.  Watching my colleagues celebrate a great day and moment for our company was an amazing culture booster.  The pride was visible on the faces of each and every employee. 

We are not the biggest airline in the country, and we often hear "who are you guys again?" or "where do you fly to?".  To know that because of the industry leading service we provide, and the impeccable standards each employee sets for themselves we are able to secure national contracts such as this one. A contract that will take our people, and our beautiful airplanes to even more corners of the country.

I am proud to represent Canadian North, and to be counted among the hardest working and most dedicated aviation professionals one could ever dream of.  

With flying pride,

Jeff

Check out the TSN coverage from today, watch how we painted the aircraft and then dropped the curtain for all to see. 

http://www.tsn.ca/video/cfl-canadian-north-unveil-custom-painted-plane-1.138618

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1 Comment
self balancing electric scooter with bluetooth link
7/22/2016 23:26:15

Never before has either organization celebrated their unique brands as they both did today.

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